We’re Dr Michelle and Renee – we’ve known each other for more than a decade and we’ve been banging-on about the concept of ‘Cheeky’ for just as long.
In 2024 we did it – we executed our vision to create a clinic that is literally not like any other (despite what they alllllll say).
Our brief basically was: going to the dentist shouldn’t be stressful or boring – so let’s make a clinic that is everything a dentist should be – but make it FUN!
(We obvs. fleshed this out a little bit more in the biz plan, don’t worry.)